Effective Date: January 17, 2018
Information Sharing and Disclosure
Paper Culture will not rent, sell, or share personal information about you or information that you have provided to us with other people or nonaffiliated companies except to provide Paper Culture products or services that you have requested, when we otherwise have your permission, or under the following circumstances:
- We provide the information to our trusted partners who work on behalf of or with Paper Culture under confidentiality agreements. Examples of trusted partners may include third parties that provision our products and services, process email delivery, process payments, provide customer service, monitor our servers and user experience, etc. These third parties may also use your personal information to help Paper Culture communicate with you about offers from Paper Culture and our marketing partners. These third parties do not have any independent right to share this information.
- We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.
- If Paper Culture becomes involved in a merger, acquisition, or any form of sale of some or all of its assets, we will provide notice that personal information has been transferred.
- We may share aggregated, non-personal information with third parties. Such information does not identify you individually.
Collection and Use of Information
Information you provide: When you register with Paper Culture, we ask you for personal information, such as your name, address, addresses for your address book, email address, birth date, phone number, and billing information. We may also merge or co-mingle anonymous or non-personally identifiable data about you, your offline and online behavior, and/or your computer, mobile or other device (including its geographic location), with your Registration Information and/or other personally identifiable data for any lawful business purpose. We use your personal information for the following general purposes: to fulfill the products and services you request including the initial card customization, to customize the advertising and content you see, to contact you for service or marketing related purposes, and to constantly improve our services. We do not however use the addresses or information of the people you add to your address book for any reason other than to send them the product or services you request. Once you register with Paper Culture and sign in to use our services, you are not anonymous to us. Also, we may combine this personal information with certain information, as further described below.
Google: We use Google Analytics on our sites for anonymous reporting of site usage and for advertising on the site. If you would like to opt-out of Google Analytics monitoring your behavior on our sites please use this link (https://tools.google.com/dlpage/gaoptout/)
Log Information: Like most websites, our servers automatically log information that your browser sends whenever you visit a website. These server logs may include information such as your web request, IP address, browser type, browser language, date and time of your request, and one or more cookies that may uniquely identify your browser. We also log HTTP request information, including headers. We use this information to analyze trends, study usability of our websites, track usage patterns, gather broad demographic information for aggregate use, and to provide a better website experience. Once you register and sign-in, we will link this log information to your personal information on our servers.
In addition, we reserve the right to use the information we collect about your computer, mobile or other device (including its geographic location), which may at times be able to identify you, for any lawful business purpose, including without limitation to help diagnose problems with our servers, to gather broad demographic information, analyze trends, track users’ movements around Paper Culture, and to otherwise administer the service. Geographic location information about you and/or your computer, mobile or other device may specifically be used to show you content and sponsored messaging based on geographic location.
Web Beacons: Like most websites, we use web beacons and other similar technologies, to track your use inside and outside of our websites. We may also include web beacons in promotional or other e-mail messages or newsletters to determine whether messages have been opened and acted upon. We use this information to customize our services for you, to deliver targeted advertisements, and to measure the overall effectiveness of our online advertising, content, programming, or other activities.
Local Device Storage: Paper Culture will at times place and/or store code or other types of information and/or devices (e.g., “cookies”) on your computer, mobile or other device (“Local Device Storage”). We may use Local Device Storage for any lawful business purpose, including without limitation to determine which of our messages have been opened by recipients so we can gauge the effectiveness of marketing campaigns, to control the display of ads, to track usage patterns, the movements of individual users, and your geographic location, to help diagnose problems with our servers, to gather broad demographic information, to analyze trends, to conduct research, to deliver editorial content, to record registration and personalization information, and to otherwise administer Paper Culture. For example, if you register on any part of Paper Culture and are given the option to save your user name and password, we may provide this convenience to you via Local Device Storage. Local Device Storage may also collect and store your personally identifiable information, which may be shared with our parent, subsidiaries, and affiliates and other companies.
Information collected by third parties: We may allow third parties to display advertisements on our websites. These companies may use tracking technologies, such as cookies, to collect information about users who view or interact with their advertisements. This information allows them to deliver targeted advertisements and gauge their effectiveness. Our website does not provide any personal information to these third parties. While we cannot stop third parties from advertising to you, you can opt out of receiving ads from members of the Network Advertising Initiative that are tailored to your web preferences and usage patterns, by visiting the Network Advertising Initiative opt out page.
Tell a Friend Programs: If you choose to use our tell-a-friend or similar service, we will ask you for information needed to send the message, such as your friend's name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. We store this information to send this one-time invitation, to register a friend connection if your invitation is accepted, and to track the success of our referral program. Your friend may contact us at [email protected] to request that we remove this information from our servers.
Your Public Feedback
We may provide areas on our websites where you can post information about yourself and post feedback/reviews of products and designers. Such "feedback" is governed by our Terms of Service. In addition, such postings may appear on other websites or when searches are executed on the subject of your posting. Also, whenever you voluntarily disclose personal information on publicly-viewable web pages, that information will be publicly available and can be collected and used by others. We cannot control who reads your posting or what other users may do with the information you voluntarily post, so it is very important that you do not put personally identifiable or other private information in your posts. Once you have posted information, you will not be able to edit or delete such information.
Paper Culture does not target its web site to children, and we will not knowingly collect personally identifiable information from children without obtaining prior verifiable parental consent. If we become aware that a registered user is under the age of 13 and has registered without prior verifiable parental consent, we will remove their personally identifiable information from our files.
Our center of operation is in the United States. Your data is held in the United States and transactions are processed in US Dollars on servers in the United States. As such, all data is held in accordance with United States laws and procedures which differ from those in other regions of the world, such as the European Union. By using this service, you acknowledge that you understand and agree to these data policies.
Transfer of Information
Confidentiality and Security
We use a secure server (SSL) to encrypt all of your credit card and payment information and we have other physical, electronic, and procedural safeguards to protect the security and confidentiality of the personal information we have collected and to help prevent unauthorized access to or disclosure of any of your personal information.
Access to Your Account Information and Preferences
You have the right and ability to edit your Paper Culture member account information, including your marketing preferences, at any time. To do so during the testing period, email us at [email protected] with your email address and contact information. Alternatively, you can write to ATTN: Privacy; Paper Culture LLC; 475 El Camino Real Suite 202; Millbrae, CA 94030.
We reserve the right to send you certain communications relating to the Paper Culture service, such as service announcements and administrative messages, that are considered part of your Paper Culture account membership, and all account holders will continue to receive those messages.