Categories: Cards That Care

An Earth Day story that makes us sad

We are obsessed with trees and paper at Paper Culture. That’s why the company was founded with the mission to design beautiful products inside and out using eco-friendly materials. All of our cards are made from 100% consumer recycled paper so no trees are harmed. We use bamboo for wall art as it’s one of the fastest growing renewable resources and 100% recycled fabric for our wall decals. In addition, we send your order in a #ReversibleBox which contains tree seeds for you to plant your own trees. We extend this ethos to our corporate office choosing earth friendly cleaning and paper products and energy efficient appliances.

This Earth Day and every day we celebrate trees, the unsung heroes. Trees provide protection, economic empowerment, food, stability, clean air, medicine, fuel, and so many other things we need and use daily. And of course, they are beautiful and peaceful. More than ever, reforestation is needed around the globe.



Paper Culture has planted over 350,000 trees to date in areas where reforestation is needed the most. The New York Times article, Restored Forests Breathe Life Into Efforts Against Climate Change noted that “Over time, humans have cut down or damaged at least three-quarters of the world’s forests, and that destruction has accounted for much of the excess carbon that is warming the planet.” Photo credits include Sean Conroe for the Wangari Maathai photo and Trees for the Future for the bottom photo shown.

– Paper Culture


Celebrating Earth Day & Arbor Day

Last week was both Earth Day & Arbor Day and Paper Culture celebrated these holidays in style! As many of you know, both these holidays have a very special meaning to Paper Culture. It has been our mission since our launch to not only build a sustainable business but one that also leaves our Earth in a better place as a result. We do this through using 100% post-consumer recycled paper for our cards and eco-friendly materials for our other products such as bamboo wall art and wall decals. In addition, we plant a tree with with every order with over 300,000 trees planted to date because of our wonderful customers. Trees are so important to our ecosystem for many reasons from the oxygen we breath to protecting endangered species through a natural habitat. Make sure you read our infographic for facts that will WOW you on the benefits of a tree.

We celebrated Earth Day at the City Hall of Millbrae where Paper Culture received a Commendation from the city for being a CoolCalifornia.og Climate Leader Winner. Can you guess what the Paper Culture team did on Arbor Day? We partnered with Spring Valley Elementary School in Millbrae to plant some trees and do a talk with the 4th grade students. These students were so inspiring and engaged from the questions they asked to seeing their impressive school garden.

Of course, we couldn’t plant trees without the appropriate attire. We always say, ordering with Paper Culture is as easy as One, Two, Tree since every order plants a tree.

Arbor Day T-shirts

The entire week had been sunny in the Bay Area and on the day of Arbor Day it was pouring rain. We decided we were not going to let this stop us. By the time we arrived at the school, the storm had passed and the rain made it easier to dig. We dug the holes, prepped the trees and then were ready for the students to help us fill in the holes. They were so excited to be a part of the process.

Planting trees on Arbor Day

We were lucky enough to have time with all the 4th grade students. First our CEO chatted with the kids about being a sustainable company and  the importance of being eco-friendly, trees and reforestation. After the talk, our Co-founder and Head of Design taught the students how to make origami trees out of recycled paper. It was a hit and the kids loved the forests they made.

How to make origami trees

The day was so special for all of the Paper Culture team members. We owe a very special thanks to Joel Wheeler who is one of the 4th Grade Teachers who helped put this together.

Also, a quick review of the history of these two holidays.

Earth Day – The first Earth Day was on Apri. 22, 1970 in America to draw attention and promote the environmental movement. Since then it has activated more than 1 billion people to get involved in Earth Day activities. The Earth Day Network was created as a result to continue the promotion of the movement around the world.

Arbor Day – It was started by a pioneer  in Nebraska named J. Sterling Morton. He and his fellow pioneers missed their trees along with needing them to keep soil in place and provide shade. On January 4, 1872 Morton first proposed a tree planting holiday called ‘Arbor Day’ to be celebrated on April 10, 1872. It was estimated more than 1 million trees had been planted. It eventually was named a legal holiday in Nebraska 1885 and other states adopted the holiday. Today the most common date for the state observance is the last Friday in April but some states observe it with the best tree planting weather. See full history at the Arbor Day Foundation.

How did you celebrate?


Planting Trees: How it Works

Example of Paper Culture Tree Seedling
As many of you know, part of Paper Culture’s environmental commitment is that we plant a tree for every order and every new Facebook fan. In fact, we’ve pledged to plant 1,000,000 trees. We try to respond to each question individually, but we thought we’d try to consolidate some of our answers in a blog post for posterity.
[read more]

Being Thankful for Thanksgiving and thank you notes.

I have been thinking about being thankful, maybe more than usual+, since I have been writing lots of thank you notes lately. As you may have read, I recently “made” as my Aunt Aileen would say, a birthday party for my daughter. I was finally over the whole party process – preparing, hosting the party and cleaning up the sprinkles. And then suddenly Thanksgiving and the Holiday Season are here. What happened to the year? [read more]

1,000,000 Trees (say that like Mini-Me would for better effect)

With my CEO hat on, a lot of my day is spent on stuff that just needs to get done (can you say taxes?!?). But in every day, there are those moments that really make me step back and realize what a fantastic job I have. This is one of those moments.

Paper Culture: Planting 1 Million Trees

Paper Culture Will Plant 1 Million Trees

I’ve told the story before about how sustainability was a central pillar in how we as the founders of Paper Culture wanted to build our business from Day 1. We’ve made some bigger commitments like always printing exclusively on 100% post consumer recycled paper. But we’ve done the smaller things as well, from choosing an office that is walking distance to major public transport to offsetting our carbon footprint. But of all of our initiatives, my favorite one is that we plant a tree in one of our nation’s forests with every Paper Culture order. [read more]

Chinese New Year – Year of the Rabbit Winners Announced

Thanks to everyone who participated in our quick Chinese New Year, Year of the Rabbit Facebook contest. Always nice to have a little fun.
[read more]

Exclusive Holiday Cards Benefitting Healthy Child Healthy World

Exclusive holiday photo cards

Exclusive holiday card designs benefitting Healthy Child Healthy World

As parents, it is overwhelming just keeping up with the day-to-day. It’s a feat in our household when I’ve remembered to get permission slips signed, put library books and a healthy lunch in my childrens’ backpacks and then make it to the school bus…on time.  So when it comes to keeping up on all the latest news on toxins in our homes, safety recalls, much less trying to discern all those misleading labels, I’d throw my hands in the air if it weren’t for organizations like Healthy Child Healthy World.

This is why I’m thrilled that were supporting Healthy Child Healthy World as part of our Cards That Care program, where we are donating 100 percent of the sales proceeds of these exclusive holiday cards, inspired by the organization’s Five Easy Steps. The card Icons From a Healthy Childhood, portrays icons representing eating healthy (apple), cleaning up indoor air (butterfly), using non-toxic products and recycling (recycle) and holiday peace (snowflake). Similarly, the card 5 Steps to a Healthier Home, reminds us that creating a healthy environment is not impossible if we 1) avoid pesticides, 2) use non-toxic products, 3) clean up indoor air, 4) eat healthy and 5) be wise with plastics. Thus, the name Five Easy Steps…

Not only do I love the designs of these cards, but they are meant to be a keepsake, reminding the recipient of simple ways to keep our homes healthy. Now that’s a gift – err, um card, I’ll keep!

Send a Card That Cares to Benefit the Somaly Mam Foundation

There are hundreds of reasons why I love my job at Paper Culture. But up there in the top three is our Cards That Care program, which gives back to organizations that are helping improve the lives of not just the families in our own communities, but the lives of people around the world.

Currently, one of our Cards That Care beneficiaries is the Somaly Mam Foundation. With over two million women and children sold into sexual slavery each year, it is a global crisis that must be stopped. More resources are critically needed to support the rescue and recovery of these young victims. So, as part of our Cards That Care program, we are donating 20 percent of card sales to the Somaly Mam Foundation to help end human trafficking and slavery worldwide.

So when you place your Paper Culture order for holiday photo cards, holiday party invitations or stationery & note cards, simply enter the code SOMALY at check out. Who would have thought that giving back could be so easy?

Remember Somaly Mam this holiday season and then send an extra thoughtful card – one that gives back to help support this worthy cause. It’s unimaginable the abuse which affects millions of children and young people around the world, but through organizations such as Somaly Mam, change is possible.