Oh, Baby! Paper Culture Plants a Tree with Every Order of Baby Announcements & Baby Shower Invitations

Cards to Trees Program Promotes National Reforestation

BURLINGAME, Calif. – March 15, 2010 –  As the calendar turns toward Spring, Paper Culture, a leader in eco-friendly modern stationery, is helping new Moms celebrate by introducing Cards to Trees, a program to promote American reforestation. Through this program, Paper Culture will plant a tree every time an order for baby announcements or baby shower invitations is placed between March 14 (California Arbor Day) and April 30 (National Arbor Day). Paper Culture has always been committed to a "no new cutting” philosophy, exclusively using 100 percent post-consumer recycled paper on all of its cards. This program takes this commitment to the next level by actually turning stationery into new trees.

Cards to Trees is part of an exciting new partnership between Paper Culture and the Arbor Day Foundation, which for nearly 40 years has inspired people to plant, nurture and celebrate trees. Our country’s forests do more than look beautiful; they clean the air we breathe, provide natural wildlife habitats, and their root systems ensure that topsoil runoff does not pollute our nation’s water supplies.

"Through Cards to Trees, baby announcements and baby shower invitations can actually grow trees,” said Christopher Wu, CEO and co-founder of Paper Culture. "As we celebrate both Arbor Day and the 40thanniversary of Earth Day, Paper Culture is proud to extend its commitment to sustainability by planting a tree in one of our national forests in honor of each new baby for whom we create cards.”

Paper Culture has always worked to respect Mother Nature and has made sustainability a core tenant of its mission since Day 1. Every Paper Culture card is printed on 100 percent post-consumer recycled paper that is both FSC Certified (FSC-SECR-2003) and generated with renewable energy. More than 80 percent of the company’s employees take public transportation or drive hybrid vehicles, helping the company reduce its carbon footprint by conserving resources. And, to offset the carbon footprint that it cannot eliminate, Paper Culture is a CarbonFree® partner of Carbonfund.org.

About Paper Culture

Paper Culture is obsessed with eco-friendly stationery. Every design is exclusive and brings a modern point of view. Each order includes the free option to use Mail & Message, where Paper Culture will address, mail and even include a unique personal message on each card for only the actual cost of the stamp. Paper Culture’s offerings include baby announcementsbaby shower invitationsholiday cardsbirthday party invitations,thank you cards and other personalized stationery. To learn more about Paper Culture, become a Facebook Fan (www.facebook.com/paperculture), follow the company on Twitter (www.twitter.com/paperculture) or visit the company’s website at www.paperculture.com.