Categories: Cards to Trees
As many of you know, part of Paper Culture’s environmental commitment is that we plant a tree for every order and every new Facebook fan. In fact, we’ve pledged to plant 1,000,000 trees. We try to respond to each question individually, but we thought we’d try to consolidate some of our answers in a blog post for posterity.
It’s that time of the year again when you’ve got to decide whether or not to order holiday cards. Personally I get sad every year receiving fewer and fewer cards in the mail. There’s nothing quite like coming home to a full mailbox of holiday greetings and warm messages from friends letting me know how their year went. E-cards just don’t hold the same weight, literally and figuratively. Living in a time where e-mails are replaced by short tweets or Facebook messages, it’s often easy to forget how nice it can be do get a real card in the mail.
Happy Earth Day to our beloved readers! We hope you celebrated our favorite holiday in a way that was both inspiring and fruitful. Paper Culture has set a goal to plant 1,000,000 trees, one for each new Facebook like. Click here to get going, and dedicate your tree to someone special. We’ve planted 200,000 since Earth Day last year and are looking forward to the many, many more trees we’ll be putting into the ground through 2012 and beyond.
With my CEO hat on, a lot of my day is spent on stuff that just needs to get done (can you say taxes?!?). But in every day, there are those moments that really make me step back and realize what a fantastic job I have. This is one of those moments.
I’ve told the story before about how sustainability was a central pillar in how we as the founders of Paper Culture wanted to build our business from Day 1. We’ve made some bigger commitments like always printing exclusively on 100% post consumer recycled paper. But we’ve done the smaller things as well, from choosing an office that is walking distance to major public transport to offsetting our carbon footprint. But of all of our initiatives, my favorite one is that we plant a tree in one of our nation’s forests with every Paper Culture order. [read more]